Pasig City City Jobs Sem Specialist Position at AB Leisure Exponent, Inc.

Job Info

Company	AB Leisure Exponent, Inc.
Position	Sem Specialist
Region	Pasig City
Work Level	1-4 Years Experienced Employee
Work experience	2 years
Qualification	Bachelor's/College Degree
Type of work	Full-Time
Specialization Required	Digital Marketing, Sales/Marketing
Minimum Salary	PHP 30.000
Maximum Salary	PHP 35.000

About BingoPlus

BingoPlus is the flagship online brand of AB Leisure Exponent, Inc. (ABLE), a leading technology company that develops products and services geared towards fostering and delighting communities in the Philippines and around the world.

Since its acquisition in 1999, AB Leisure has offered platforms that serve as technology-powered community and entertainment centers, a source of revenue for the government, and a sponsor for fundraising activities relating to social and educational programs.

From BingoPlus’ humble beginnings, we have since emerged as one of the top players of the industry.

We at BingoPlus believe in transcending the boundaries of innovation to provide benefits to the community. Besides BingoPlus, we have an array of upcoming products that are set to invigorate the face of online gaming.

In barely a year, we have over 10 million registrants for the BingoPlus platforms, and this continues to grow. We are on the cusp of digital transformation as we are driven to make the impossible, possible.

As we expand, we are continuously looking for talents that can join our brilliant teams. BingoPlus offers a range of careers in Technology, Marketing, Branding, Operations, Human Resources, Creatives, and many other fields.

We do our part for the community through the BingoPlus Foundation, our corporate social responsibility arm which focuses on technology, education, and community welfare.

Why join us?

Technology Trailblazers

BingoPlus’ online platform was built from the ground up, beating the odds as we empower our team’s technical expertise and commitment to innovation.

Accessible and Inclusive Culture

We at BingoPlus offer equal opportunities for people from diverse backgrounds. We embrace and celebrate our differences as we unify towards our common goals.

Growth Opportunities

We invest in the continuous development of our employees through trainings and seminars, equipping our teams with the skills that can help them grow.

Fostering Communities

We are devoted to social responsibility projects such as our full scholarship programs, food pack distributions, feeding programs, gift-giving programs, donation drives, and other CSR initiatives.

Main Duties and Responsibilities:

The Search Engine Marketing Specialist (SEM) will manage paid ads campaigns on different effective platforms to increase offline traffic for each BingoPlus site. He/she is also responsible for optimizing expenses and achieving the best possible ROI from paid search campaigns through developing effective SEM strategies and performing data analysis.                                                                             

• Manage paid search engine campaigns on Google or any other search and display marketing channels that will drive traffic.                                                                                                                            
• Execute tests, collect and analyze data and identify trends and insights.                                               
• Achieve the best possible ROI in paid search campaigns                                                                           
• Optimize copy and landing pages for paid ads campaigns                                                                       
• Continually expand and optimize paid keyword discovery                                                                            
• Research and analyze competitors advertising links                                                                                    
• Monitor and administer web analytics dashboards, reports and key reporting tools                    
• With experience in advertising on platforms such as Facebook and Google for mobile games and strong channel management and optimization skills;
• Responsible, precise in logic, sensitive to data, and having mature data analysis abilities to identify and optimize delivery issues through data output
• Having complete project experience and being able to specify corresponding delivery strategies for different stages of mobile game publishing
• Responsible for communicating and coordinating with the creative design team, specifying precise material requirements for different games and markets, formulating advertising concepts, and promptly summarizing material delivery effectiveness
• Having market sensitivity and regularly collecting product information of significant competitors, providing regular market reports internally.

Qualifications:

• Graduate of any 4-year Business or IT-related courses.
• Experienced in planning and implementing a successful SEM strategy.
• Experienced in web analytics. (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Strong analytical skills and experience in generating SEM reports.                    
• Familiar with A/B testing and multivariate experiments.             
• Fluent in English; 2-3 years experience as a mainland push overseas game purchase optimization specialist. 
• Prior experience in operating overseas betting-type games and channel refinement operations preferred—strong communication and coordination skills.

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Company Description

Company Info

• Industry: Entertainment / Media
• Company Size: 2001 - 5000 Employees
• Average Processing Time: 22 days
• Benefits & Others: Education support, Miscellaneous allowance, Medical, Loans, Parking, Regular hours, Mondays - Fridays, Business (e.g. Shirts), -